The Pontiac Plan - Phoenix Center, 1965-1980

The  1965-80 Pontiac Plan, envisioned by Pontiac resident, businessman and University of Detroit Professor C. Don Davidson, was designed to be a concentrated development of high-rise office buildings, apartment towers and hotel facilities intertwined with commercial shopping facilities, an art museum, performance theater, an 8,000 seat sports arena, restaurants and convalescent facilities for the elderly. A park plaza on the upper level of a 3-tier parking structure(later known as the Phoenix Center was to allow for the separation of the pedestrian from the automobile with a main thoroughfare (Orchard Lake rd.) passing through the center, lower level of the structure.

The entire Pontiac Plan was proposed to be built in three phases. Only a part of the first phase, consisting of three office buildings, a multilevel parking structure, a senior apartment high rise and a transportation center were ever built. This first phase would eventually become known as the Pontiac Phoenix Center. The Pontiac (Silverdome) Stadium Project also was a part of the mid 60's urban renewal plan.

In 1969, the city of Pontiac adopted the Pontiac Plan as the official plan for rebuilding the vacant area of the downtown district.

The remaining phases of the Plan would never come to fruition due to, not only bureaucracy and financial restraints incurred by the early 80's recession, but primarily due to incompetence and a lack of vision from past and present city leaders.

Where are the next visionarys, the dreamers? Who is willing to follow a selfless path for the good of our fellow man?

The Phoenix Center as viewed from Woodward Ave. (Loop) and Orchard Lake rd., facing west

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Phoenix Center ....SOLD!

  • Pontiac City Council "unanimously" votes to give away the city's last property gem, the Phoenix Center and its amenities to BoonEx Inc., an Australian-based social software company, for pennies on the dollar - Read...

  • BoonEx shares potential plans for Phoenix Center

    "We feel like this is a hidden jewel and it’s just sitting dormant." - Sean Matthews, vice president of communications for BoonEx. - Read...